Wednesday, 16 November 2011

Omniture SiteCatalyst


      Adobe SiteCatalyst provides marketers with actionable, real-time web analytics intelligence about digital strategies and marketing initiatives.
       It helps marketers quickly identify the most profitable paths through a website, segment traffic to spot high-value web visitors, determine where visitors are navigating away from the site, and identify critical success metrics for online marketing campaigns.
Properties of SiteCatalyst
  • Multiple report for video tracking.
  • Ability to track mobile phone users.
  • Social Media outlet reports to see what people are saying, so you can respond right way.
  • Pathing reports follow your visitors from the time they arrieves to the page where they left.
  • Real-time stats and alerts to know what visitors are doing on your site right now.